The fashion industry dominates affiliate marketing, accounting for 19% of programs. In second place are sports and outdoor products at 15% and health and wellness at 11%. It’s a top revenue source for publishers and also for the brands whose products are being promoted. Ecommerce and affiliate marketing are closely related, and the effort you put into one can help you make more money from the other. Both involve using your website or other marketing tactics to promote products.
In 2019, turnover from affiliate marketing reached $6.4 billion. In fact, reports show that since 2015, revenues have jumped 52%. Most shoppers want a third-party validation for the products they wish to purchase.
Goal-based affiliate marketing statistics
Publishers say that they generate 10% of their annual revenue via affiliate marketing. The search interest for “affiliate marketing” has increased by over 233% from 2015 to 2021. For example, you might want to find out what their average conversion rates are, or a ballpark figure of their top earners’ monthly commissions. For example, I know that Pat Flynn promotes a number of software products on his website, Smart Passive Income.
Of the respondents polled, more than 80% ran an affiliate marketing program to improve website traffic and increase sales. Also, over 80% of the advertisers set aside about 10% of their marketing budget for affiliate marketing. Almost half of affiliate marketers are earning commissions from referring products in the computer and electronics category. Other top categories are clothing/apparel (40%), online services (30%), accessories (29%), and beauty (28%).
Related Questions For affiliate marketing statistics
The data comes from a seven-day measurement period (December 7–14, 2021). Commission rates for affiliate sales vary depending on the company and the offer. On the low end, you’ll earn about 5% of the sale, but with some arrangements, you can earn as much as 50%, usually when promoting a class or event. Some affiliate marketing programs provide a flat rate per sale instead of a percentage. This complete guide will walk you through how to become an affiliate marketer who promotes other brands. We’ll go over how to start making money in affiliate marketing, online marketing tips to help you succeed, and tricks to help you earn more money.
- Jason Stone, the Instagram star, generated $7 million via affiliate marketing in one year.
- This is a cost per sale payment method where affiliates earn a fixed amount or a percentage of the cost of the item.
- Global affiliate marketing statistics show the US as the cradle of affiliate marketing.
- You’ll not only damage the trust your audience has in you, but you likely won’t be making any sales.
- Revenue from affiliate marketing is increasing year after year, and according to the affiliate marketing industry report, it reached $6.4 billion in turnover in 2019 alone.
Around 65% report they are happy with the fruits of their investment while affiliate marketing stats reveal the size of their annual revenue ranges from 5% to 20%. More good news is that 60% of large merchants generated affiliate marketing earnings amounting to $5 million or more by investing smartly in the right affiliates. And all this happened after dedicating 5 years to this type of marketing.
57% of brands deploy technology partners as affiliate partners
Just don’t expect life-changing income or the freedom to quit your 9-5 overnight. These are the fundamentals, and applying them will get you off on the right foot. If the program or product you’re checking out feels “off, or if you would personally never recommend the product to a friend or family member, then don’t https://www.xcritical.com/ promote it. This can help you figure out if the affiliate program is worth promoting. Look at public income reports where bloggers publicly reveal how much money they’re making from their affiliate deals. For example, the Wirecutter uses eye-catching boxes with product links anytime they share a top pick.
The importance of affiliate marketing shows when we look at the global eCommerce revenue – 10%+ of it is because of affiliate marketing. And the percentage is even higher (16%) if we look at the United State’s eCommerce industry. If you’re a company or https://www.xcritical.com/blog/why-analyzing-affiliate-statistics-and-reports-is-important-for-a-brok/ an affiliate marketer, we curated info for everyone. By partnering with affiliates, brands can expand their reach and tap into new audiences to grow their revenues. Through mutual trust, both parties + the consumer, can win and create strong bonds.
